Forum Coimbra Valentine's Day
Coimbra is a city with one of the most beautiful and fascinating passion story in its history and maybe that's why, when it comes to Valentine's day, love takes over the city. This year to celebrate Forum Coimbra decided to offer a trip to Prague to the couple that answered a Love Quiz (filled by one and validated by the other) and, at the same time, to make a love declaration worthy of winning the trip.
The competition – designed and produced entirely by BeNext – took place online and was communicated through an online campaign (on the website, social networks and micro-site) as well as offline at Forum Coimbra and outside it (internal billboards, street billboards and press advertisements).
Company: BeNext
Executive Creative Director: Raul Reis
Associate CD: Hugo Lucas
Digital Art Director: Claudio Ferreira
Copywriter: Rui Bernardo
Account Manager: Sofia Francisco
Executive Creative Director: Raul Reis
Associate CD: Hugo Lucas
Digital Art Director: Claudio Ferreira
Copywriter: Rui Bernardo
Account Manager: Sofia Francisco
Head of SMO: Fábio Batista
